Switch TV provides linear channels you can consume from your mobile phone or tablets, accessing it anywhere and anytime. The idea behind our campaign is to bring to life two elements at once: The live TV layer comes to life with a frameless TV shape only composed by the action and type of content you could be watching. And the versatility of it, showing people enjoying Switch TV in the most random of spots since it’s live and can be accessed anywhere and anytime.
Role: Art Director
Role: Art Director
